Liangdun Biotechnology recently visited FI Vietnam to explore the local food ingredients market, promote our core products, and meet customers face to face.

Although we did not exhibit with a booth this time, the visit was still a valuable opportunity for our team to gain deeper market insights, strengthen customer connections, and better understand the latest trends in Vietnam’s food and beverage industry.

A Valuable Opportunity to Understand the Vietnam Market

Vietnam continues to be an important market for food ingredients, especially in areas such as bakery, beverages, dairy-related applications, and flavor customization.

By attending FI Vietnam, our team was able to observe market trends more directly, learn about customer interests, and better understand how local manufacturers and trading companies are developing their product lines.

For us, this type of visit is not only about visibility, but also about listening to the market and identifying where our products can create real value.

Promoting Core Product Solutions

During the visit, Liangdun focused on promoting several of our core flavor solutions, particularly in categories where we have strong application advantages.

Our discussions centered around products and solutions related to:

· Bakery flavors 

· Milk flavor solutions 

· Butter-related flavor ingredients 

· Beverage applications 

· Customized flavor development 

Among these, bakery flavors remain one of Liangdun’s strongest product categories, and they continue to be an important focus in overseas market development.

Face-to-Face Meetings Matter

One of the most valuable parts of attending FI Vietnam was the opportunity to meet customers and partners in person.

Face-to-face communication helps build stronger trust, especially when discussing:

· product applications

· flavor preferences

· sample support

· customization needs

· future cooperation possibilities

These direct exchanges also help us better understand the practical concerns of customers in the Vietnam market, including expectations around flavor performance, flexibility, and long-term collaboration.

Building for Long-Term Development

For Liangdun, participating in FI Vietnam was not simply a short-term promotional trip. It was part of our broader effort to continue expanding in Vietnam and other Southeast Asian markets.

We believe long-term market development requires more than product promotion. It requires:

· continuous customer visits

· repeated communication

· a deeper understanding of local demand

· and the ability to provide suitable flavor solutions for real applications

This visit was another meaningful step in that direction.

Looking Ahead

Liangdun Biotechnology will continue to stay close to the market, meet customers directly, and promote practical flavor solutions for different applications.

We look forward to building more connections and exploring new cooperation opportunities in Vietnam in the future.